CAPONIGRO Branding & Communications Q&A
What makes CAPONIGRO Branding & Communications special?
CAPONIGRO Branding & Communications is led by Jeff Caponigro, one of the most experienced and highly regarded professionals in marketing/branding and public relations. He was formerly Executive Vice President-Corporate Communications and Chief Marketing Officer of one of the nation’s largest companies in the Human Resources industry. During his eight years in the position, he helped transform the company’s brand awareness and identity into one of the strongest in the Professional Employer Organization industry.
Before that, he led previous public relations and marketing agencies as President and CEO. He has been inducted into three industry Halls of Fame and is author of a book on crisis planning and communications, published in five languages and as an audiobook.
Your organization is too important to leave in the hands of junior-level practitioners and one-dimensional professionals. You would work with one of the best in the business with a successful track record over decades.
Before that, he led previous public relations and marketing agencies as President and CEO. He has been inducted into three industry Halls of Fame and is author of a book on crisis planning and communications, published in five languages and as an audiobook.
Your organization is too important to leave in the hands of junior-level practitioners and one-dimensional professionals. You would work with one of the best in the business with a successful track record over decades.
What do you specialize in?
CAPONIGRO Branding & Communications specializes in branding, marketing communications, public relations, reputation management, crisis communications, media relations, executive coaching, public-speaking training, presentation training. and media training.
Why should our organization work with CAPONIGRO Branding & Communications?
The benefit of working with Jeff Caponigro is ensuring the right disciplines/resources are used to best achieve your desired outcome (i.e., awareness, branding, reputation, visibility, credibility). You don’t have to decide whether an advertising/marketing agency or a public relations firm is best suited for your organization’s needs or opportunity. After all, if you go to an advertising agency, you will be told you need advertising. If you go to a public relations firm, you will be given a PR approach to follow. Jeff Caponigro, using his decades of experience and his notable reputation in both fields, will help lead you toward the fastest and most effective approach to meet your objectives – and his personal involvement will help ensure your success.
Would we actually work with Jeff Caponigro or get delegated to someone else?
If Jeff Caponigro agrees to work with your organization, you will work directly with him. No delegation to others.
How would larger campaigns and projects be executed?
Jeff Caponigro has decades of experience partnering with the very best specialists in several key areas, including digital media, television and radio commercials, video production, public-opinion research, and many others. He has relationships, procured over years of integrity and trust, with media outlets – on the advertising, journalist, and management sides of the business.
What is the best way to make contact with Jeff Caponigro?
Complete the web form on the Contact page or simply email Jeff at jcap@caponigro.com.